The 3rd session of Audi Talents Awards is currently taking place. Discretly?  Not sure. The opportunity for us tofeed back on the event of sponsorship, which hosts this year a new category, the short film.

ATA, the 3rd
Editions 2007 and 2008 were, according to Audi, a great success. Based on both corporate and discovery of new talent, it allowed the German mark to create link between participatory marketing and sponsorship. Take some music, add some lights, sprinkle with fun and creativity et voilà, a spicy show. The principle was for the brand to reward innovation, and by extension, attach it to its DNA

Edition 2009
Despite some changes into each different categorie, there are 4 competitions

* Music
* Cinema and theater
* Contemporary Art
* Design

All competitions are not yet over and we will have the opportunity to feed back later on the event.If you feel part of the new wave of art, keep you ready for next year, there will certainly be a 2010 edition.

The main difference with the previous editions is in the public participation, whose vote is now weighing on the selection of winners.

As a bonus track, the video of the winner of the Mobile Short Film, … in which films selected by Audi were submitted to a vote of Internet users, have fun!